Nextiva Appoints Scott Forbush as Channel Chief
April 24 2024 - 1:08PM
Business Wire
Nextiva, a leading AI-powered customer experience platform for
businesses of all sizes, today announces the promotion of Scott
Forbush to Channel Chief. With this shift, Nextiva shows their
commitment to Channel & Partnerships, as they gain momentum in
becoming the ultimate single source platform for all conversations,
helping businesses of all sizes to transform their customer
experiences on a single unified customer management platform. In
his new role, Scott will now lead the global go-to-market
strategies for Nextiva’s rapidly expanding partner program and
channel sales footprint.
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Announcing Scott Forbush as Nextiva's
Channel Chief (Graphic: Nextiva)
“Scott is woven from a telecommunications and customer
experience background as a Seller, Sales Engineer, Sales Manager,
VP, and SVP of Sales,” said Jim Nystrom, CRO at Nextiva. “Scott
embodies leadership, teamwork, collaboration, hustle, and a
determination to win. These qualities, coupled with his proven
track record and CX experience align perfectly with Nextiva’s
go-forward vision for UCXM and global market expansion.”
Prior to joining Nextiva, Scott served as the SVP of Global
Sales for PPT Solutions and SVP of Global Sales at Telarus. During
his tenure, Scott grew Telarus’s monthly sales bookings by over
250% and paved the way for their global expansion into the CAN, EU
and ANZ markets. Having spent over two decades of his career
supporting indirect channels, Scott currently serves on the board
of Tech4Change as Chair of Agent Awareness & Fundraising.
Tech4Change is a 501(c)(3) nonprofit organization composed of
technology suppliers and channel partners that dedicate time and
resources to aid grassroots charities across the U.S.
His impact on Channel & Partnership performance at Nextiva
has been massive, and with this change in role, he’ll continue to
power a time of monumental growth.
“I am truly excited and honored to be taking on this role at
such a pivotal time in the company’s history,” said Forbush. “When
I joined Nextiva in March, 2023, I knew there was something special
about the opportunity ahead of us, but I never could have imagined
we’d be in the position we are now through our recent acquisitions
of Thrio and Simplify360. Nextiva is poised and ready to completely
revolutionize how partners and their customers leverage CX
technologies both now and into the future through a single, unified
platform. Furthermore, we’ve built a world-class team of experts
across the organization to transform our offerings and deliver on
our commitment to Amazing Service® for partners and customers
alike.”
Just last quarter, Nextiva announced the acquisition of Thrio.
Scott’s expansion of role comes at a time of monumental growth and
forward momentum for the company.
Visit Nextiva on LinkedIn:
https://www.linkedin.com/company/nextiva/
ABOUT NEXTIVA:
Nextiva is the largest privately held business communications
company in North America powering 100,000+ businesses and billions
of conversations every year with its unified customer experience
platform. From one AI-powered communication hub, Nextiva transforms
the way businesses engage with their customers. The company’s
commitment to Amazing Service® and a customer-focused approach has
been its cornerstone for 15 years. Established in 2008 and
headquartered in Scottsdale, Arizona, Nextiva secured $200M from
Goldman Sachs Asset Management in its inaugural funding round,
valuing the company at $2.7B in late 2021. Discover more at
www.nextiva.com.
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